About NewlandRock

At NewlandRock, we believe leadership is the rock on which successful businesses are built — and our mission is to help leaders and teams thrive through change.

You are your own rock – you take yourself to new land

Why NewlandRock Exists

Closing the gap between leadership development and leadership effectiveness

There is no shortage of leadership frameworks, workshops, and coaching offers in the market.
Yet organisations still struggle with:

Leaders who know what to do — but don’t do it under pressure
Talent decisions made with incomplete insight
Leadership programmes that feel good but don’t shift behaviour
Change initiatives that stall because leadership capability doesn’t translate into action

NewlandRock exists to close that gap.

We focus on leadership effectiveness — not leadership activity. That means building capability that holds up in real commercial environments, not just in theory or training rooms.

Our Point of View

Leadership performance is shaped by systems, behaviour, and inner state — not just skill

We believe leadership effectiveness is created at the intersection of:

Strategic clarity – leaders understanding what really matters
Behavioural capability – leaders who can adapt how they show up
Internal conditions – leaders who can think and decide well under pressure
Organisational context – systems that support (or sabotage) leadership performance

This is why we don’t offer disconnected interventions.

We design integrated leadership and talent solutions that link:
✔ individual capability
✔ leadership team effectiveness
✔ talent decisions
✔ organisational performance and culture

This is leadership development built for complexity, ambiguity, and pressure — not textbook conditions.

What We Do

An Integrated Leadership & Talent Effectiveness Ecosystem

NewlandRock partners with organisations across five interconnected areas:

Leadership Effectiveness & Executive Coaching for Strategic Leaders Developing leaders who can think clearly, lead confidently, and perform reliably under pressure.

Leadership Assessment & Talent Insight that Drive Better Decisions Evidence-based, expert-led 1:1 assessment that strengthen selection, succession, and development decisions.

Leadership Team & Culture Performance that Shift Outcomes Building leadership teams that align strategy, behaviour, and execution that drive a high performing team culture .

Talent & Succession Strategy Designing leadership pipelines that connect business strategy to future capability.

Leadership Frameworks & IP Including the CPD Certified Four Levers of Leadership Impact® — a practical architecture for leadership range, influence, and decision quality.

These aren’t standalone services.
They are designed to work as a system.

How We’re Different Strategic partner, not leadership vendor Many consultancies deliver content. We partner on outcomes. What makes NewlandRock different: We design leadership around business context, not generic models We measure behaviour change, not just participation We integrate behavioural science with leadership systems We work with real commercial pressure, not ideal conditions We build internal leadership capability — not consultant dependency This is not “off-the-shelf leadership development.

How We Work Partnership over projects We work best with organisations who want: A strategic thinking partner Long-term capability building, not quick fixes Honest challenge, not comfort Leadership development tied to organisational performance Our partnerships are designed to move leaders and systems — not just deliver programmes.

Who We Work With Leaders and organisations at moments that matter We partner with: Senior leaders stepping into bigger strategic roles Leadership teams navigating complexity, growth, or change Organisations strengthening leadership pipelines Sponsors who want measurable leadership effectiveness This is for organisations who take leadership quality seriously because performance depends on it.

Why Clients Choose NewlandRock

Kate Thomas

Founder NewlandRock

Hi! I'm Kate Thomas, founder of NewlandRock - and for more than 20 years' I've been immersed in talent strategy, succession planning and leadership effectiveness. Over that time, I've partnered with senior leaders, and executive teams across the UK and globally to help them clarify direction, build strong cultures, and lead with more confidence and impact.

My career has spanned multiple geographies and sectors, spending significant time supporting organisations undergoing transformation and growth at pace including several years at Korn Ferry.

Explore how leadership effectiveness can transform your business

What I believe in - my guiding principles:

We are all talented but we don't always know where are talents are best served.
Leadership effectiveness is the gateway to performance - impactful leadership starts with self awareness and lived values.
Evidence-led approaches create sustainable change - my coaching and assessments are rooted in behavioural science.
Leaders feel most alive when they're re-learning about themselves - not just developing skills, but understanding what drives them and holds them back.

What Drives Me:

This isn't theoretical. I'm passionate and highly committed to the leaders I work with. I've seen shifts in energy, clarity, and impact when a leaders realigns with their core purpose, identifies what opportunities they stand for a break free from limiting beliefs regarding the business opportunities available to them and the business they lead.

That's the NewlandRock promise: Helping leaders find their own rock - so they can lead others with strength, vision and heart.

Specialist Expertise:

My clients range from FTSE 100 companies with turnovers of £10bn a year to start ups looking to scale at speed.

Executive Coaching
Top Team Alignment
Succession Planning
Leadership Assessment
High Performing Team
Fractional Talent Strategy
Strategy Planning
Organisational Culture
Leadership Agility

Kate Thomas Founder of NewlandRock sitting next to her bookshelf - Hand on heart, these coaching sessions have been absoltuely brilliant. You have a lovely style, you created the space for me to talk and explore but signposted so many insights for me to reflect on. I'm so pleased I found the time. These outcomes will move me forward. - Apprecitated the time and catch up yesterday. Always helpful in terms of straightening out my thoughts and removing some of the clouds! And as ever leaving me with some tangible, actionable reflections. - I have so much more clarity now. I feel my thinking has moved awat from the transactional, I'm at my best. I am leading through my values and can see the impact on my results. I feel empowered in myself. A stronger conviction in my decisions. I am no longer shying away from significant stakeholder situations. - I wanted to thank you for the difference you are making to our business. You are always relevant and our global business functions are in a better place with the partnership of newlandrock.

Vincent
Project Manager

Vincent plays a critical role as a Project Manager at NewlandRock, where he supports all of our clients by managing the progress and delivery of our programmes.

He meticulously tracks all our client's milestones and timelines, ensuring every phase of our programmes align with their strategic goals. He ensures all team members remain aligned, maintaining momentum and focus. Simply put, he’s the anchor that keeps us rock solid and moving forward with confidence!

Guy
BartonRock: Executive Search Expert

Our partner company, BartonRock, is led by Guy Day, an experienced independent practitioner with over 25 years of expertise.

Guy specialises in identifying, engaging, and thoroughly assessing top talent for medium-sized businesses in the retail and consumer sectors.

BartonRock focuses on placing senior executives with 10 to 15+ years of experience in high-level strategic roles, both in the UK and internationally, within the consumer and retail industries

More Info

Our Experts Advisors, Coaches, Facilitators, Designers & Assessors

Leadership effectiveness is about partnering with exceptional experts who drive progress. Our global network of associate leadership specialists brings deep, diverse experience across industries. Their combined expertise empowers us to guide clients with confidence through the complexities of today’s global business landscape, ensuring impactful and lasting growth.

A collage of leadership coaching sessions featuring Kate Thomas from NewlandRock

Let’s Talk About Your Leadership & Talent Priorities

Book a Strategy Call

Explore Our Solutions

Our Partnerships & Qualifications

Behavioural science assessments at NewlandRock

Positive Intelligence & Certified Co-active Coach

Executive Coaching Partnership with NewlandRock

Human Synertistics and the International Coaching Federation

NewlandRock - Narrative has changed - one Team!

NewlandRock - Good investment, strengthening our bonding, creating snergy and commitment to deliver as one team.

NewlandRock - I see a humungous change in me as a leader and in the leadership team. This programme opened our eyes to profrssional and personal growth. Calm, mindful and human led decision making.

Keynote Speaker

Kate Thomas is a dynamic keynote speaker with deep expertise in leadership effectiveness, organisational culture, and building high-performing teams.

With a wealth of experience in developing senior leaders and driving impactful change, Kate delivers insightful, practical, and inspiring talks that empower leaders to enhance their influence, foster strong workplace cultures, and drive team performance.

Whether speaking on leadership strategy, cultural transformation, or the key traits of successful teams, Kate brings fresh perspectives and actionable takeaways that resonate with executive audiences.

Key Talks

The 6 Steps to Sustainable Leadership
How Empathy Supercharges Your Leadership Success
The 4 Levers of Leadership Impact
6 Lessons to Build a Leader-Led Culture That Thrives
Redefining Leadership: What It Really Means to Be Effective
The Secret Sauce To Building A High Performing Team

To book Kate for your next event, get in touch today.

Connect with Kate

Kate Thomas of NewlandRock delivering a training session to executive leaders

The NewlandRock Leadership Effectiveness Podcast

Introducing The Leadership Effectiveness Podcast—your go-to resource for practical insights, expert advice, and actionable strategies to enhance leadership impact.

With five seasons of thought-provoking discussions, we’ve explored a wide range of topics that matter most to senior executives and HR professionals. Whether it’s navigating organisational change, building high-performing teams, or driving strategic success, our episodes are designed to equip you with the knowledge and tools to lead with confidence.

If you’d like to share your expertise and join us as a guest speaker, we’d love to hear from you—get in touch!

Listen Now

The leadership Effectiveness Podcast with Kate Thomas

Book Kate for your Podcast

Kate Thomas of NewlandRock at her computer